Work / Taste and Telemetry
Sniper Bladeworks
A Shopify store for a premium tactical knife maker, with dealer attribution for its Mossy Oak Kickstarter launch.
- Role
- Built the Shopify theme and integrations, solo
- Company
- Taste and Telemetry
- Timeline
- Apr 2026 – Present
- Stage
- Live · Kickstarter launching 7 October 2026
- Platforms
- Shopify
- Team
- Solo
In the press
The problem
Twenty dealers promote the Mossy Oak Kickstarter, and each needed credit for the people they brought in, across a QR code, a newsletter signup, a giveaway entry and the Kickstarter itself.
Key decisions
- 01
Every dealer gets their own QR landing. The dealer code is captured on arrival and written onto the visitor’s Klaviyo profile, so it travels with them.
- 02
The same code is passed into Gleam giveaway entries and mapped to each dealer’s Kickstarter tag, so a signup, an entry and a pledge all credit the same dealer.
- 03
Checking production showed only 1 of the latest 100 Klaviyo profiles carried a dealer code: the giveaway sat in a cross-origin frame the site couldn’t see. Pushing the code into the giveaway through its own API fixed the chain.
Outcome
Built solo: the Shopify theme, the dealer attribution chain and the launch page for the Sniper × Mossy Oak collection.
What it does
- Dealer QR landings with 60-day attribution
- 20 dealers mapped to their own Kickstarter referral tags
- Giveaway with an announcement bar that scrolls to it
- Sniper × Mossy Oak launch page with countdown and signup
- Custom product pages per knife model, with variant swatches
- Sticky add-to-cart and reviews
- Dealer locator and become-a-dealer application
Built with
- Shopify
- Liquid
- Klaviyo